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How Hint streamlined fragmented trade spend data with Cresicor

Alisha Aiello at Hint Water provides some great advice to other trade managers experiencing hyper-growth, and how Cresicor solved the pain points they were experiencing

Featured articles

Cresicor Series Seed Funding

Read about our announcement in TechCrunch & Business Wire!

2021 Year in Review

Highlights from an all-star year at Cresicor - can't wait to see what 2022 has in store!

New Customers of 2021

Excited to have partnered with the following brands during the first half of 2021!!

2020 In Review

Our brands of 2020

Community

Why Barnana uses Cresicor to drive accurate revenue forecasting

Learn how Barnana graduated from an excel headache to a process that distills sales forecasting and promotion planning into one system of truth.

How Hint streamlined fragmented trade spend data with Cresicor

Alisha Aiello at Hint Water provides some great advice to other trade managers experiencing hyper-growth, and how Cresicor solved the pain points they were experiencing

How Simple Mills modernized deductions processing on Cresicor

Learn how Keegan Myles at Simple Mills leverages Cresicor to streamline promotion and deduction management in order to optimize trade spending and customer profitability!

Danone North America Chooses Cresicor’s AI-Powered Deduction Scanning Module to Simplify Accounting Transactions

Excited to welcome Danone to the Cresicor family!

Working Remote: Collaborating From The US's Most Distant State

Recap of a colleagues journey to his first company offsite.

Interning at Cresicor: TPM Software Learnings

Having interns gives our team continuous learning opportunities and an atmosphere for innovation and creativity. Our interns got a taste of what it’s like to work at a seed stage startup in the CPG and SaaS space.

9 Reasons I Joined Cresicor: The Trade Promotion Management Disruptor

Working in a fast-paced startup is truly music to my ears. I love to be nimble, scrappy, and resourceful. I knew I was ready to take my past startup experiences and apply them to Cresicor alongside our consumer packaged goods (CPG) and high-tech co-founders.

Hint Water adopts Cresicor TPM

Over the last few years, Hint has taken the beverage category by storm and the success doesn’t stop there. Read on to learn how they partnered with Cresicor.

Wild Planet Foods Chooses Cresicor to Upgrade Deduction Processing & TPM Capabilities

Cresicor simplifies the promotion planning and trade management process around Wild Planet’s organization.

Uncle Matt’s Organic Partners with Cresicor to Maximize Trade Opportunities

Uncle Matt’s is the nation’s oldest organic orange juice company offering premium quality products.

Simple Mills Chooses Cresicor for Advanced Trade Management

Simple Mills is a leading next-generation natural foods company whose portfolio includes the #1 clean-label baking mix, cracker brand and cookie product in the natural channel.

Bulletproof Chooses Cresicor as its Trade Management Solution

Bulletproof is a top natural consumer packaged goods brand that has disrupted multiple planograms with their cutting-edge science and innovation.

Trade Tips

How To Combat Inflation in 2022: Part 2 - Be More Efficient

Revamping your overall trade strategy to maximize your spend is key. Learn why

Deductions Management Tip No. 1: MCB

By monitoring your deductions, including validation and dispute filing, will help your brand better manage cash flow

How to Build an Elite Trade Validation Process: Part 1

The right platform can help your team plan, track, optimize, and forecast spend. Learn more about how we can assist.

How To Combat Inflation in 2022: Part 1

Over the next few months, we'll explore different ways to combat inflation in CPG.

When is the right time to invest in a trade promotion management (TPM) tool?

The right time to invest in a trade promotion management (TPM) tool is with your very first Sales and Accounting/Finance hires. When these hires are made, distribution begins to grow, more promotions become established, and accounting starts to strengthen internal controls.

How To Manage Trade Spend

Most brands view trade spend as a cost of doing business instead of strategic investment. Within this guide, we will walk through the three necessary steps to optimize trade spend and improve organizational efficiency.

How To Think Strategically About Trade - Scans

A type of trade where the retailer sells a product to the consumer at a discounted price during a predetermined promotional period. The retailer then bills the manufacturer back for the number of units scanned through the register x the predetermined promotional allowance.

How To Think Strategically About Trade - MCBs

In part 2 of our series, we break down another type of trade spend: MCBs (Manufacturer Chargebacks), particularly in the retail space.

How to Maximize the Opportunity of Month-End Close

In this article, we will explore the necessary steps to validate each expense on the Income Statement.

Unlocking your Cash Flow with Cresicor’s Deduction Scanning Module

Among many other resources, cash flow is essential to growing your business. For a growing CPG brand strapped on cash and manpower, every dollar and employee’s bandwidth must be utilized as efficiently as possible. Cash is king and debt is queen. Learn more..

How to Think Strategically About Trade - OIs

In part 1 of our series, we break down different types of trade spend: OIs, particularly in the retail space.

Customer Testimonials

LesserEvil Partners with Cresicor

By improving communication, accountability, and efficiency across departments, Cresicor bridges sales, and finance for LesserEvil.

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